We worked with the Sunday Review section to create a month’s series of illustrations for the New York Times‘ Gray Matter column. The subjects in Gray Matter typically focus on psychology and brain science as it relates to current events and society. Since the column leans towards the academic, we attempted to bring a sense of humor into the illustrations, in a way that captures the big idea behind each article, respectively: helicopter parents, eye motion, Google Glass, smart phones distracting us, and how our brain sees food. Art Director: Aviva Michaelov